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Certificate in Digital Marketing Expert
Course Duration: 6 Months (4 hours per day)
In the rapidly evolving landscape of digital marketing, staying ahead requires a deep understanding of various channels and strategies. The "Certificate in Digital Marketing Expert" is a comprehensive 6-month program designed to equip participants with the skills and knowledge needed to thrive in the dynamic world of digital marketing.
This program goes beyond theory, providing hands-on experience and real-world applications. Participants will gain practical insights, learn from industry experts, and develop a comprehensive skill set that is immediately applicable in the digital marketing field. Upon completion, graduates will receive a recognized "NextGen Certificate in Digital Marketing Expert."
Module 1: Foundations of Digital Marketing (Weeks 1-2)
Module 2: Website Essentials and Optimization (Weeks 3-4)
Module 3: Search Engine Optimization (SEO) Strategies (Weeks 5-8)
Module 4: Social Media Marketing (SMM) Strategies (Weeks 9-12)
Module 5: Content Marketing Strategies (Weeks 13-16)
Module 6: Email Marketing and Automation (Weeks 17-20)
Module 7: Pay-Per-Click (PPC) Advertising (Weeks 21-24)
Module 8: Analytics and Data Interpretation (Weeks 25-28)
Module 9: Digital Marketing Strategy and Planning (Weeks 29-32)
Module 10: Legal and Ethical Considerations in Digital Marketing (Weeks 33-36)
Final Project and Certification (Weeks 37-40)